VarVik.

The audit · 9 sites

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varunc.comStandard

Portfolio

Next.js App Router

SEOauditor rubric · 0–100
78→88+10target 90–91
GEOauditor rubric · 0–100
54→78+24target 78–81

Before and After are auditor rubric estimates (0–100) — not Lighthouse or PageSpeed. Target is the projected Tier-1 ceiling from the remediation plan, not yet re-measured. The problems and fixes below are the provable record.

What the baseline audit found

  • ·projects/[id] rendered with ssr:false — 30 case studies were invisible to crawlers
  • ·No CreativeWork / SoftwareSourceCode JSON-LD; Person schema lacked @id and an X URL in sameAs / publisher
  • ·No FAQPage and no sr-only FAQ on the about page
  • ·No manifest, no OG image route, no per-project dateCreated or OG images
  • ·Sitemap had no build-time lastmod; H1 didn't carry the founder name; no visible bio
  • ·Raw <img> gallery; copy claimed '40+' projects (actual count was 30+)

What we shipped to fix it

  • -Removed ssr:false on projects/[id] so project content is crawlable
  • -Added CreativeWork / SoftwareSourceCode JSON-LD
  • -Person @id schema with X URL in sameAs + publisher in layout
  • -FAQPage + sr-only FAQ on the about page
  • -Build-time sitemap with lastmod; founder name anchored in H1
  • -Added llms.txt + AI-crawler allowlist, manifest, OG image route
  • -Migrated raw <img> gallery to next/image

Highlights

9

Sites remediated

42

Routes prerendered

0

Fabricated claims

One team, end to end

The same team designs, engineers and ships every part of a product, from the website to the systems behind it. See all services.

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